The Yorkshire Marketing Company
Business & Trade Services, Business of the Week, Other services, Services
In 2010, reality hit Rachelle Atkin hard. She returned from maternity leave raising her son to find her high-flying career in fashion retail and wholesale was suddenly under threat.
Out went glamorous, highly successful campaigns for brands like Tu at Sainsbury’s and Debenhams. In came redundancy, uncertainty… and the nagging feeling that there had to be a better way to build a career that didn’t rely on someone else’s org chart.
A proper Yorkshire lass, Rachelle picked herself up, found an extra helping of grit, and founded The Yorkshire Marketing Company — based right here in Otley — to help small and medium businesses stop “doing a bit of marketing” and start doing work that actually drives enquiries and sales.
Rachelle works with ambitious start-ups, growth-focused business owners, and scaling SMEs who want clarity, structure and a plan they can actually follow (rather than posting on Instagram and praying to the algorithm gods). Her promise is simple: identify the gaps in your marketing foundations and fix them fast using her A.B.C. method (Attraction + Brand + Credibility = Sales) to take your businees from overlooked to overbooked in 90 days or less.
Support ranges from building social media content strategies to VIP fast-track programmes for launches and pivots, as well Fractional Marketing Director support if you need senior-level direction without the full-time hire (or the payroll admin headache).
Rachelle’s also no stranger to rolling up her sleeves locally she’s works with Otley BID, helps Otley businesses be more sustainable and profitable via the Eco-Boost Your Business Programme, offers various drop-ins and co-working sessions, and helped out with Let’s Light Up Otley for Christmas.
If your business is brilliant but your marketing is a bit “we’ll just chuck something on Facebook and hope for the best,” book a free 30-minute consultation with Rachelle via her website.
- Listing ID: 5207